Current Journal
A Study on Media Transformation Strategies: A Case Study of Eastern Home Shopping & Leisure Co., Ltd. (EHS)
/ Peng, Zhen Dong Chiu, Chi-Hsuan
Keywords: Transformation、Resource Based Theory、Home Shopping、EHS


Exploring the Effects of Viewer Enjoyment of The Apprentice on Perceptions and Voting Intentions for President Trump
/Shu-Yueh Lee、Sara Steffes Hansen
Keywords: TV program, viewing motivation, TV APP, using behavior

Book Review
Digital music distribution: The sociology of online music streams
/Zhao Jing
Keywords: Digital music, music sociology, Norwegian,Music welfare state